You probably use, like most people, Google to navigate your way and search around the web. It’s typically how lot of other people will find your site too.
Whilst Google is a search engine you want to have your website listed on, it can be quite a task to keep up with the regular changes to the rules that determine which websites show at the top of the natural search results.
On 21st April of this year Google changed the rules yet again to prioritise mobile friendly websites when users are searching via Google on mobile and tablet devices. Here’s what google had to say:
Today’s the day we begin globally rolling out our mobile-friendly update. We’re boosting the ranking of mobile-friendly pages on mobile search results. Now searchers can more easily find high-quality and relevant results where text is readable without tapping or zooming, tap targets are spaced appropriately, and the page avoids unplayable content or horizontal scrolling.
So, what is there to do. Well, first I suggest you test if your website is mobile friendly using the official google tool here.
I would expect that the websites of my clients would be pretty much up to par with being mobile friendly, particularly the ones that were created in the last couple of years.
If your website isn’t mobile friendly you might want to look into either upgrading your website to the lastet technology or make it mobile friendly.
If you’d like your website to be fully mobile compatible I can help, get in touch with me today for a no-obligation chat.