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While the world is still a place where successful solo entrepreneurs are leaving their mark on the business field, the list of self-employed folks that failed to achieve merits with their venture is also sizable. Although free business tools continue to be a top priority for entrepreneurs, you must be wary of your choices. Many tools and services can help you expand your enterprise, and you should consider using them today.

Financial Management Software

First of all, you need dependable software to help you manage your finances. A business that doesn’t track its expenses and revenues is doomed to fail; however, with a solid accounting and invoicing tool, you can easily oversee all these aspects more conveniently.

To find the ideal accounting software, you should first consider the type of business you’re running – small enterprises need a different tool than a large corporation. For example, if you’re in consulting, it’s crucial to choose accounting software for consultants that fits your industry needs and offers invoicing options. Software like QuickBooks Online Advanced​ makes bookkeeping more manageable, especially if you don’t have experience in the field. These tools allow you to create professional invoices, offer real-time reports on your balances, and make it easier to figure out how much profit you’re making.

Project Management Tool

Each client has different needs, expectations, and deadlines, so how do you keep things organized? That’s right: by using project management software! This tool is a platform that organizes your projects and tasks on a dashboard, helping you hit your deadlines and notifying you so you don’t forget any crucial milestones.

With a project management tool, you can create tasks for your staff and assign due dates. For instance, you may set yourself due dates for an outline, the first draft, and the final piece if you are writing a blog post. You would also assign a due date to the editor to proofread the first draft and make revision suggestions. In addition, a project management tool will send email updates, allow you to track your progress, and easily communicate with those involved in your project. Tools like ClickUp, Asana, and Trello are some of the most popular management software among business owners and freelancers.

Website Management

With so many Australians now freelancing, it is easier and more convenient for companies in several areas to hire a freelancer for a job than find permanent employees. A freelancer can offer you a specialized skill set meant to tackle a particular need. For instance, it’s commonplace to hire a freelance web designer to handle projects like designing a website, logo, and other related material. This professional’s primary focus is on web design and nothing else. Because of this, you want to be sure you’re hiring somebody with specialized talent who has the necessary expertise, experience, and knowledge to provide you with high-quality results.

Of course, many companies also find that it’s better to establish a working relationship with an agency that allows you to customize your services as needed. In this case, a partnership with a firm like WorldWideWebstein, which not only offers website management but also design and SEO services.

Marketing Services

When it comes to expanding your business, an outside marketing firm or a skilled marketing freelancer can help you do it quickly. They can take the ad design, content creation, and social media posting off your schedule so you can focus on the internal aspects of your venture. Or they can make it easier for people who need your services to find you. Moreover, the freelance market has many professionals who can help you develop creative ideas and profitable strategies you may not otherwise have access to.

The Bottom Line

There are times when hiring an employee is the best decision for your business. However, don’t let this cloud your judgment regarding using freelancers or tech-based tools to expand your enterprise. From the affordability to the flexibility and outstanding results, a freelancer or a technological platform may be just what your business needs.